Elevated Wellness

Aura+Sol is a conceptual premium wellness brand built to radiate calm, clarity, and quiet strength. From the ground up, the brand identity was crafted to balance minimal luxury with earthy warmth, infusing every touchpoint with intention.

The work spans brand strategy and identity, product packaging, social design, and collateral. Creative and art direction guided the look and feel, while hands-on design ensured consistency and polish across all assets.

The result? A sophisticated system that feels modern and grounded, designed to stand out in a saturated wellness space while staying soulfully huma