GPS Peace of Mind—Before It Was a Thing
Bagtrack was a smart luggage tracker launched well ahead of the AirTag wave, designed to give travelers confidence and control on the go. This brand was built from the ground up with a sleek,
tech-forward aesthetic that made peace of mind feel premium.
Creative work included concept development, art direction, and full design execution across brand identity, product design, packaging, digital experience (including e-commerce website), brand collateral, and even the interior design of the company’s physical space.
A cohesive, modern system emerged, balancing utility with calm, intuitive design to help Bagtrack stand out as a category-first innovator.